Event Branding · Case Study
Goa Fest Promotion
The on-ground creative package representing ZEE5 at Goa Fest — India's largest advertising and creative industries festival — including stage loops, booth signage, delegate invites, and the award reel.
Client:ZEE5
Year:2023
Duration:3 weeks
Discipline:Event Branding
30+
Assets
Print · Motion · LED
Formats
Y2
Reuse
The brief
Challenge & outcome
Translate a digital-first OTT brand into a physical festival environment that reads across a busy show floor, from 20 metres, and on a delegate's phone.
Outcome
A cohesive festival presence across booth, stage, and delegate outreach — reused the following year with minor updates.
My role
Creative Direction
Set the visual language for the festival presence.
Motion Design
Stage loops, invites, and award reel.
Print Design
Booth graphics and delegate collateral.
Toolkit
Autodesk FlameAfter EffectsIllustratorPhotoshopPremiere Pro
Credits
Lead DesignerAnjay Kumar Sahu
ClientZEE5 Brand Marketing
Next case study
ZEE5 OTT Campaign
OTT Platform · ZEE5
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